About Us
Specializing in homemade, precision-engineered, lovingly handcrafted content for interactive and broadcast media, Blue Fruit is the design and motion graphics studio of Jason Metter and friends.
Blue Fruit has created effective and compelling advertising, marketing, and branding for clients including:
- AT&T
- Canon
- Coca-Cola
- DISH Network
- General Electric
- General Motors
- Hewlett-Packard
- IBM
- Intel
- Kraft Foods
- Lexmark
- Molson Coors
- Mountain Dew
- MTV
- Qdoba
- Samsung
- Sony Pictures
- Sun Microsystems
- Vail Resorts
- W Hotels
- Wrigley
What We Do
Day-dreaming. Noodling. What fancier people like to call ideation or concepting. Beginning with the end in mind. Strategic thinking is the basis of everything else we do.
Interaction Design. UX/UI design. High-impact advertising, marketing, and entertainment content. Information architecture, usability, and intuitive interface design. For websites, applications, mobile apps, and kiosks.
Motion Graphics. Not just moving type and graphics, but editing, visual effects, compositing, and audio. We’ve produced work for TV, cinema, the web, and a Jumbotron in Times Square. Not just film and video, but HTML5 banner ads, animated GIFs, and anything else that moves.
Branding. Visual identities for corporations, products, and campaigns. Logo design, hand-drawn lettering, color and type specification, and naming. Plus everything else needed to bring a brand to life, from tone of voice to photographic style.
Print Design. Everything from simple business cards to die-cut, tri-fold, promotional materials with florescent inks.
Illustration. Drawing pretty pictures in mostly digital media, which keeps our fingernails clean.
What We Don’t Do
We probably know someone who does! Blue Fruit has a network of trusted partners who do everything from 3D animation, visual effects, direction and cinematography, music composition, game development, and beyond.